Plans are critical as communication, alignment, and decision-making tools. It is even more vital to engage everyone in the organization in the ongoing process of strategy development and implementation.
- 85% of employees don’t know the goals of the organization
- 87% don’t know what to do to achieve the goals
- 80% don’t keep score
- 72% are not held accountable
Onboarding, also known as organizational socialization, may be your answer. The way in which your employees understand the organization’s goals may be your most effective marketing tool towards effective branding.